Take part in a variety of discussions related to public relations, the web and creative services while enjoying the spring views in the majestic beauty of Maryville College.

Featured topics include managing news about your campus president, partnering with churches and organizations, social media strategies, public relations’ role in student retention, copyright and legal issues, creative design trends, moving print media to the web, using web content management systems, and more…

(Conference schedule—Eastern Time)

Wednesday, May 19, 2010

Arrive in Maryville. TCPRA attendees may gather at RT Lodge and carpool to Sullivan’s downtown for dinner and a reception.

Thursday, May 20

7:30 – 8:45 a.m.       Registration/Light breakfast                 

8:45 a.m.                  Welcome to Maryville College and TCPRA’s Spring Conference                                                                       

9:00 a.m. – 10:15 a.m.                  CONCURRENT SESSIONS:

·       Announcing and managing presidential retirements, resignations, inaugurations and other news        

·       Web content management systems – what’s right for your institution?                 

10:15 a.m. – 10:30 a.m.                  Break                                   

10:30 a.m. – Noon                  CONCURRENT SESSIONS:

·       Partnering with churches to tell your story

·       Partnering with businesses and/or non-profits to tell your story

Noon – 1:30 p.m.                  LUNCH AND SOCIAL TIME                                                                                         

1:30 p.m. – 2:45 p.m.                  SESSION:  Using social media to boost your audience and visibility

2:45 p.m. – 3:00 p.m.                  Break

3:00 p.m. – 4:15 p.m.                  CONCURRENT SESSIONS:

·       PR’s role in student retention

·       Archiving and accessing digital photography

4:15 p.m. – 5:15 p.m.                  CONCURRENT SESSIONS:

·       Team-building exercises with Maryville College's award-winning Mountain Challenge Staff ($10 additional fee required. Casual dress)

·       Tour of Maryville College and Clayton Center for the Arts

5:30 p.m.                  Free time and dinner on your own

·       Register to visit one of several local restaurants with a group

Friday, May 21

8:00 a.m. – 9:00 a.m.                  Breakfast @ RT Lodge or continental breakfast on site                                                                       

9:00 a.m. – 10:15 a.m.                  SESSION:  Copyright and other legal issues presented by the Internet, social media and emerging technologies                                   

10:15 a.m. – 10:30 a.m.                  Break                                                                                         

10:30 a.m. – Noon                  SESSION:  Latest trends in design; crossing over from print to web

Noon                  CLOSING LUNCH – Business meeting

                  AWARDS & RECOGNITIONS                 

Conference fee

Conference registration is $85 per person for TCPRA members; $100 per person for non-members.

Please register no later than May 17 ONLINE or by mailing your check made payable to TCPRA Spring Conference to:

                  Ms. Karen Lykins, TCPRA Treasurer

                  TTU P.O. Box 5056

                  Cookeville, TN  38505-0001

[When registering online, please specify the names of each individual attending from your institution AND select which sessions each person may be interested in attending.  This is not a binding registration; it will help us in planning appropriate accommodations.]

HOTEL INFORMATION

RT Lodge

1406 Wilkinson Pike, Maryville, TN 37803 | Phone: 865.981.9800

http://www.rtlodge.com/

RT Lodge is an elegantly rustic East Tennessee retreat located in a serene and private, wooded setting adjacent to Maryville College in Maryville, Tennessee. Renown for its idyllic ambience, pampering and professional service and unsurpassed East Tennessee cuisine, RT Lodge is the perfect destination for special events, conferences, weddings, and overnight escapes.

Reservations must be made by calling 865.981.9800

You must request the TCPRA RATE to book for our special conference rate of $99 per night

Please book your rooms before May 17.

Breakfast at the lodge is included